Goodwill South Florida Welcomes New Board Members Lisa Kauffman and Joe Zubizarreta

Miami, FL (Sept. X, 2024) – Goodwill South Florida is proud to announce the appointment of two distinguished community leaders to its Board of Directors: Lisa Kauffman, Senior Vice President and Chief Sales & Marketing Officer at Starboard Cruise Services, and Joe Zubizarreta, a renowned Hispanic marketing expert and former interim President & CEO of United Way Miami. 

Lisa Kauffman brings over two decades of marketing expertise, including working with retail brands such as Macy’s and Perry Ellis International. With her skills in consumer insights and analytics, Kauffman is well-positioned to provide strategic guidance in promoting Goodwill’s business initiatives and expanding its community impact.

Joe Zubizarreta, former owner of Zubi Advertising, one of the country’s largest Hispanic advertising agencies, is recognized for successfully building meaningful relationships with consumers for clients such as Ford, JP Morgan Chase, and Walgreens. His dedication to community service is evident in his previous role as interim President & CEO of United Way Miami, where he led efforts to create equitable opportunities for education and financial security.

“We’re honored to welcome Lisa and Joe to our board,” said David Landsberg, President & CEO of Goodwill South Florida. “Lisa’s expertise in retail and consumer engagement and Joe’s strong community ties bring fresh energy and insight to our mission”.

About Goodwill South Florida Goodwill South Florida, serving Miami, Broward and Monroe counties, is the 18th largest employer in South Florida. The non-profit’s mission is the training, employment and job placement of people with disabilities and other barriers to work; helping individuals increase productivity and achieve greater independence. The agency provides disability services to over 5,800 South Floridians. Goodwill engages in a unique social enterprise model that funds mission services and employment for over 3,100 persons.  Although most known for its Goodwill donation centers and retail stores, the organization’s other entrepreneurial businesses include Ryder Apparel Manufacturing, Custodial Services, Laundry Services and Third Party Logistics Solutions, which train and employ a large number of people, while providing mission funding. Goodwill South Florida is one of the most cost-effective non-profits in the U.S with 96 percent of its budget going directly to programs that are aimed at people with disabilities and other barriers to work. For more information, please visit goodwillsouthflorida.org or visit us on Facebook, LinkedIn or Instagram.